category page ads
FOCUSED Product Exposure
Category pages narrow down jobber's and dealer's search efforts and create better communication to your target audiences without wasted impressions.
Standard Ads
Category Page Rotating Banners
This oversized rotating banner ad catches user's attention through movement.
- Premier placement for 2 weeks
- 5-6 rotating ad slots per week with eye-catching graphics and specific call to action to promote your products and promotions
Category Page Square Banner Ad - Available only on VIAntp.com
Static banner ads offer a weekly sale opportunity to promote your product. It's a great way to deliver your product directly to Wholesale Customers at the point of purchase.
Takeover Ads
Category Page Takeover Ads
Category takeover ads are very similar in size and position to the homepage takeover ad. The major distinction is the amount of exposure you receive.
Category Takeover ads dominate a specific category page for one full week. Ads are available on both the eKeystone.com and VIANTP.com.
- Exclusive ad placement at top of category page for one week
- Oversized leaderboard ad with animated and interactive capabilities
- Only one category page takeover is available per month -- per category
Doorway Ad
What is a Doorway Ad?
When users roll over each category header, a sub-menu appears with a standalone advertising message. Ads are available on both eKeystone.com and VIANTP.com
How does it benefit my product?
Requirements
- Keystone / NTP-STAG designs all ads
- Supplier is encouraged to provided images and text for all ads to their Marketing Coordinator.
- Home Page Takeovers must include a strong call to action. Contact your Marketing Manager for assistance.
While every effort is given to fulfill your contracted marketing commitments, given the needed flexibility in today’s marketplace,
we reserve the right to make changes in contracted programs to drive maximum sales.